Sky TV are promoting Skyfall by dedicating the Sky Movie channel on 303 to the previous James Bond films .(Such as Live And Let Die, which is shown in the picture I have taken above.) It has been named Sky Movies 007, and even has a twitter page.
Friday, 2 November 2012
Skyfall Research: Merchandise Part 2
As well as Sony and Coca Cola, Skyfall is also in association with Heineken.
Skyfall Research: Merchandise
The Skyfall Marketing team are working closely with companies to produce advertising campaigns such as this. As we can see from the poster, Skyfall is in association with Coca Cola and Sony Xperia Smartphones. This also almost creates a type of merchandising for the film as well.
Skyfall Research: Skyfall Posters
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