What was the budget for the film?
£1 million
Who was the director? What do you know about her?
Sally El Hosaini. My Brother the Devil is her first feature film
Who are the production companies behind the film? What else have they made?
Rooks Nest Entertainment
Wild horses film company
What awards has the film won?
The 2012 Sundance film festival
The 2012 Berlin International film festival
What examples of out of home advertising did you find?
Posters
What examples of social media advertising did you find?
Facebook page, Tumblr
What examples of other online advertising did you find?
Twitter, website, youtube
Who distributed the film in the UK? How did they come to acquire the film for distribution?
Verve pictures because it is a low budget film.
Sunday, 2 December 2012
Monday, 19 November 2012
Sunday, 18 November 2012
My Brother the Devil Research: Interviews with the Cast
My Brother the Devil Research: Production/Distribution
Production Companies
- Rooks Nest Entertainment
- Wild Horses Film Company
Distributors
- 108 Media (2012) (Canada) (theatrical)
- Paladin (II) (2012) (USA) (theatrical)
- Verve Pictures (2012) (UK) (theatrical)
- 108 Media (2012) (Canada) (all media)
- 108 Media (2012) (USA) (all media)
Other Companies
- HireWorks HD Avid equipment rental
- Point1Post sound re-recording
- Sapex Scripts post production script services
My Brother the Devil Research: Release Dates/Distribution
Release dates for:
My Brother the DevilCountry: Date:
USA - 22 January 2012 (Sundance Film Festival)
Germany - 10 February 2012 (Berlin International Film Festival)
Spain - 7 July 2012 (Fire!! Mostra Internacional de Cinema Gay y Lesbia de Barcelona)
Poland - 19 October 2012 (Warsaw Film Festival)
Denmark - 20 October 2012 (MIX Copenhagen)
Sweden - 9 November 2012 (Stockholm International Film Festival)
UK - 9 November 2012
Also known as:
Mein Bruder der Teufel Germany (Festival title)
Mu vend, kurat Estonia
My Brother the Devil Research: Associated songs
My brother the Devil inspired Cashtastic to write this song, and it is played over the end credits of the film. This adds a sense of authenticity to the film and it's meaning. It also raises awareness for the film amongst the fans of Cashtastic.
My Brother the Devil Research: Ad Campaign
Posters of My brother the Devil released as part of their Ad Campaign.
My Brother the Devil Research #2
My Brother the Devil is a very unknown film produced by Julia Godzinskaya, Gayle Griffiths and Michael Sackler. It was directed and written by Sally El Hosaini who is also known for The Fifth Bowl and Henna Night. Backed up by companies such as Rooks Nest Entertainment, Wild Horses Film Company and Verve Pictures this small time film has been able to put itself out there.
Currently there are only a few places you can see the movie, there is little competition between My Brother the Devil and the other films, Rust and Bone and The Sapphires.
The Film has had 5 award winnings and 4 nominations already since being made this year.
The film was created with an incredibly low budget which makes it success even greater with many positive reviews explaining how strong the story was.
"This really is an outstanding film, with beautifully crafted visuals, strong script, and excellent cast performances led by James Floyd and Fady Elsayed. A worthy winner of the Best Cinematography prize at Sundance 2012 where I saw the premiere screening.
It deals in a real and sensitive manner with some fascinating personal issues, and without giving any of the story away it keeps the watcher engaged to the very end.
The film stays loyal to its subject matter, employing a script based on the street lingo of its London estate setting. While this takes a few minutes to adapt to, it allowed me to became immersed in the real interactions, emotions, and events of the film.
A fantastic debut from talented director Sally El Hosaini, this is one to watch when it is released in the UK." - Review from Joshua Phillips (UK)
Currently there are only a few places you can see the movie, there is little competition between My Brother the Devil and the other films, Rust and Bone and The Sapphires.
The Film has had 5 award winnings and 4 nominations already since being made this year.
The film was created with an incredibly low budget which makes it success even greater with many positive reviews explaining how strong the story was.
"This really is an outstanding film, with beautifully crafted visuals, strong script, and excellent cast performances led by James Floyd and Fady Elsayed. A worthy winner of the Best Cinematography prize at Sundance 2012 where I saw the premiere screening.
It deals in a real and sensitive manner with some fascinating personal issues, and without giving any of the story away it keeps the watcher engaged to the very end.
The film stays loyal to its subject matter, employing a script based on the street lingo of its London estate setting. While this takes a few minutes to adapt to, it allowed me to became immersed in the real interactions, emotions, and events of the film.
A fantastic debut from talented director Sally El Hosaini, this is one to watch when it is released in the UK." - Review from Joshua Phillips (UK)
There was little technology used within the filming to give it a run down look, especially seeming as it was set in the present representation of Hackney.
My Brother The Devil Research #1
Available places to watch it:
Watermans Art Center Cinema
Empire - Leicester Square
Newham Showcase Cinemas
There is a limited amount of places to see this film because its not a massive blockbuster movie, it's a small new film which hasn't had much promotion in the media.
Trailer found on YouTube with only 80,000 views:
IMDb page:
Watermans Art Center Cinema
Empire - Leicester Square
Newham Showcase Cinemas
There is a limited amount of places to see this film because its not a massive blockbuster movie, it's a small new film which hasn't had much promotion in the media.
Trailer found on YouTube with only 80,000 views:
IMDb page:
Facebook page:
When someone likes the page on Facebook all their friends get a preview of the page and the film too which is a free way to advertise:
Tuesday, 13 November 2012
MY Brother the Devil Research: Blogs
Monday, 5 November 2012
Skyfall Reasearch : YouTube Trailer(Marketing)
This youtube video of the official trailer for Skyfall was uploade to youtube on July 31st, by Sony Pictures.
Production, Marketing, Distributionnd Exhibition(re-uploaded)
Production
Stages involved in producing a film
- Film/Concept
An idea or principle beleif you can use the focus of your script which is built upon to tell a story.
-Writing the script
Details the story, setting, dialogue. This usually involves a team of writers
-Drawing up storyboards for the film
A sequence of rough sketches done by an illustrator to show changes in action or a change in plot in a scene.
Storyboard is used to communicate the vision of the film to a crew who will be working under sirection; This can save alot of communication problems when it comes to filming.
-Funding
Once everything is finished, the script and storyboard are usually sent off to certain companies to get financing for the film. This allows for professional equiptment or people.
-Cast & Crew
Casting directors are hired to get the right actors
-Scouting for locations
Most prodction companies have studios which are specifically designed/set-up for certain locations (i.e- school/classroom). They also have green screens.
-Organsing a schedule
This is to accompany the shooting script. It gives control over the day to day shooting of the film, you can give each shot a set time while looking at the storyboard & shooting scripts.
It's neeed because the cast crew need to be organised to make sure the right people are avaliable.
-Filming equiptment
this is where funding is needed most, lighting, cameras etc can be very expensive for a HQ film.
Distribution
The studio makes a licensing agreement with a distribuion company
The distribution company shows the movie (screening) to buyers representing theatres.
The buyers and distributiion company negotiate lease terms.
The prints are sent to the rheatres a few days before opening day
-Engagement
The theatre shows the movie for a length of time.
At the end of the engagement the theatre sends the prints back to the distribution company and makes payment of lease agreement
Marketing
Advertising i the public
Tv Adverts
Promtioed trailers on the internet/social media
Film Festivals
Toys/ Merchandise are released
Exhibition
Film premiers
Cinema
Film Festivals
DVD/ Blu Ray Release
Stages involved in producing a film
- Film/Concept
An idea or principle beleif you can use the focus of your script which is built upon to tell a story.
-Writing the script
Details the story, setting, dialogue. This usually involves a team of writers
-Drawing up storyboards for the film
A sequence of rough sketches done by an illustrator to show changes in action or a change in plot in a scene.
Storyboard is used to communicate the vision of the film to a crew who will be working under sirection; This can save alot of communication problems when it comes to filming.
-Funding
Once everything is finished, the script and storyboard are usually sent off to certain companies to get financing for the film. This allows for professional equiptment or people.
-Cast & Crew
Casting directors are hired to get the right actors
-Scouting for locations
Most prodction companies have studios which are specifically designed/set-up for certain locations (i.e- school/classroom). They also have green screens.
-Organsing a schedule
This is to accompany the shooting script. It gives control over the day to day shooting of the film, you can give each shot a set time while looking at the storyboard & shooting scripts.
It's neeed because the cast crew need to be organised to make sure the right people are avaliable.
-Filming equiptment
this is where funding is needed most, lighting, cameras etc can be very expensive for a HQ film.
Distribution
The studio makes a licensing agreement with a distribuion company
The distribution company shows the movie (screening) to buyers representing theatres.
The buyers and distributiion company negotiate lease terms.
The prints are sent to the rheatres a few days before opening day
-Engagement
The theatre shows the movie for a length of time.
At the end of the engagement the theatre sends the prints back to the distribution company and makes payment of lease agreement
Marketing
Advertising i the public
Tv Adverts
Promtioed trailers on the internet/social media
Film Festivals
Toys/ Merchandise are released
Exhibition
Film premiers
Cinema
Film Festivals
DVD/ Blu Ray Release
Saturday, 3 November 2012
Friday, 2 November 2012
Skyfall Research: Reviews
Skyfall Research: Target Audiences
Skyfall Research: Fan Sites
http://007skyfall.com/
Others include:
http://www.skyfall-movie.com/site/
http://www.mi6-hq.com/
Skyfall Research: Poster Campaigns
Skyfall Research: Merchandise Part 3
Producing merchandise for a particular market is important because your guaranteed to raise more interest from a particular audience. In this case, you raise more awareness of Skyfall from a female audience.
Skyfall Research: Promoting Skyfall Via Satellite TV
Sky TV are promoting Skyfall by dedicating the Sky Movie channel on 303 to the previous James Bond films .(Such as Live And Let Die, which is shown in the picture I have taken above.) It has been named Sky Movies 007, and even has a twitter page.
Skyfall Research: Merchandise Part 2
As well as Sony and Coca Cola, Skyfall is also in association with Heineken.
Skyfall Research: Merchandise
The Skyfall Marketing team are working closely with companies to produce advertising campaigns such as this. As we can see from the poster, Skyfall is in association with Coca Cola and Sony Xperia Smartphones. This also almost creates a type of merchandising for the film as well.
Skyfall Research: Skyfall Posters
Thursday, 1 November 2012
Monday, 29 October 2012
Skyfall Research: Social Networking - part 2
Skyfall Research: Social Networks
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